JTB Launches Rediscover Jamaica Campaign Targeting Citizens

The Jamaica Tourist Board (JTB) has officially launched it’s ‘Rediscover Jamaica‘ campaign. The domestic marketing campaign encourages Jamaicans and persons living on the island to feel good again by going out and enjoying the sights, scenes, and taste of the island in a safe and affordable manner.

This comes in an effort to help rebuild the tourism sector. Watch the full news story below: